The idea was certainly a unique one. Although Jerry’s character on Seinfeld was clearly a MAC man – his real life counterpart loves MONEY! Hey, who the heck doesn’t! I love Bill Gates much more after seeing him in this off-the-wall advertising stunt. Thinking outside the box…  well, perhaps, but maybe not that far outside next time, boys!

Because I really appreciate good marketing! I love humor in advertising, it is a gift that allows the consumer to feel as though you have given them something back in return for their valuable time.